Constante.

Gross margin

Out of every 100 you sell, how much is left after paying for what you sold. That pays for everything else: staff, rent, interest…

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What the goods you sold cost you: merchandise or materials consumed.

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How it is calculated

The formula

(Sales − Cost of sales) ÷ Sales

An example

Sales for the current period250,000 €
Cost of sales for the current period170,000 €

(€250,000 − €170,000) ÷ €250,000 = 32.0%

Gross margin (previous period)

The same gross margin, calculated with the figures of the previous period.

The formula

(Sales − Cost of sales) ÷ Sales, using the figures of the previous period

It is useful for comparing: put it next to the gross margin of the current period, or use “Change in gross margin”, and you will see whether your margin is improving or worsening.

An example

Sales for the previous period240,000 €
Cost of sales for the previous period165,000 €

(€240,000 − €165,000) ÷ €240,000 = 31.3%

Change in gross margin

How many points your gross margin has gained or lost. It is measured in percentage points (p.p.): going from 32 % to 26 % is losing 6 p.p.

The formula

Gross margin of the current period − Gross margin of the previous period

An example

Sales for the current period250,000 €
Cost of sales for the current period170,000 €
Sales for the previous period240,000 €
Cost of sales for the previous period165,000 €

32.00% − 31.25% = 0.8 p.p.

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More profitability indicators

Informational support tool; it does not constitute financial, accounting or tax advice.